Category: Software

PayPal, Software and eCommerce Platforms

Have you been giving your software away for free? Whether you’re worried about the perceived labor and funding required to start your own business or simply don’t know where to start, it’s time to take the plunge. It’s easier than ever to make your mark in the world of online sales. When you work with powerful and trusted names like PayPal, software businesses become simple to manage. Taking advantage of…

Digital Goods

Beyond PayPal: Software Sales Systems

Digital Goods

If you’ve ever purchased something online, you’ve probably paid for those goods with PayPal. Software, eBook and other digital sales require more than just a payment processing service, though. As a merchant who’s just starting out, you know that you need the right tools for the job; you just may not know how to secure all those systems under a single, streamlined sales service. Getting your software sales and marketing system…

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Cheap and Effective Software Marketing

sell photo

Are your software sales figures lower than you’d like? Perhaps you haven’t yet started your business, and are looking for a way to boost your promotional efforts. Whether you’re a veteran merchant seeking healthier sales numbers or you’re just about to get your brand launched, learning the trick to inexpensive and effective software marketing can make all the difference. Before you invest your limited capital into risky, prepaid advertising, find…

When You Should Run a Software Sale

Have you been considering the power of a well-timed software sale? When you offer a promotional price drop on your most popular products, you have the potential to reach more customers and move more product. Since your goods never expire, need to be replenished or restocked, you’re also not losing money by temporarily lowering prices. This can also be a powerful promotional tactic for other products in your catalog, benefitting…

Using PayPal: Software Sales and Distribution

Are you making one decision with the potential to negatively affect the launch of your new business? If you’re using a trusted and reliable payment processing service, but not pairing it with vital tools and services, you are likely making a mistake. While it’s important to use a payment processing system like PayPal, software sales means more than collecting money from your customers. Many new merchants mistakenly believe this one…

The Ins and Outs of Software Marketing

What’s the single greatest barrier to success for new online merchants? It’s not infrastructure or sales management; it’s getting the word out about new products. If you’re planning to launch a business built around selling your software, marketing plans you make today will have far-reaching implications for your future success. There are a number of factors you must consider before launch, so make sure you’re ready to build your customer…

Creating Software? Sell it Online!

Without the support of a corporate distribution system, are you left with few options beyond giving your work away to build a reputation? You don’t have to freely distribute your software; sell it in your own web store, and you’ll earn the profit you deserve. Getting started is easier than you might think, and doesn’t require a large startup investment. All you need is a strong sales support and distribution…

Controlling Your Software Sale Prices and Distribution

Are you giving your software away for free, or selling it through sites which limit your control over the way your product is packaged and sold? If the idea of starting your own web store is appealing, you don’t have to find the funding for a large startup investment. In fact, you don’t need many of the tools inexperienced web merchants think are vital to success. There’s no need for…