The Best Way to Sell Books Online

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When you know you don’t want to work within the confines of the traditional publishing industry, how do you release and profit from your work? While there are a number of ways to sell books online, many new authors are under the impression that proprietary marketplaces tied to a particular eReader device are the easiest and least expensive option. In truth, these systems can be a bit more complicated than many people anticipate, and can leave you with a similar level of restricted control you’d find through more traditional publishing avenues. Fortunately, it requires less work, less risk and less startup capital to start your own web store than you ever imagined. All you need are the right tools for the job.

Why You Should Sell Books Online in Your Own Web Store

Releasing your work through a mass proprietary eReader marketplace or a traditional publisher can substantially restrict your control over your career. While a publishing company release will make it easier for you to find your work in a local book store, you’ll likely only earn pennies from each sale and will be expected to surrender some creative control to an editor. Your brand will be marketed in the manner chosen by your publisher, and you may never be able to regain your reprinting rights.

Large marketplaces tied to eReader devices have no editing or marketing teams in place, but you’re likely to find that you’re still only collecting a small portion of your total earnings. You will also be expected to adhere to a strict exclusivity clause with many of the more popular plans, immediately limiting your reach to owners of only one device.

When you launch and manage your own web store to sell books online, you’re calling all the shots. You set the prices, you collect all of your earnings and reinvest them as you see fit. The one thing holding many new authors back from starting an online business is the perceived cost and labor involved. You don’t have to invest thousands of dollars into a custom website, aggressive prepaid marketing plan or complex sales tools. Systems like do most of the work for you, letting you focus on writing.

How eCommerce Platforms Make it Easy to Sell Books Online

If you can copy and paste text, you can turn a free blog site or DIY template site into a functional and effective place to sell books online with an eCommerce platform. Trusted payment processing systems like PayPal and Google Wallet are seamlessly integrated, your files are hosted securely and delivered directly to your customers immediately upon completing a transaction. There’s no need for you to manage the sales and order fulfillment process at all, which means you’re able to spend more time working and promoting your brand. The best systems will even include risk-free marketing tools, like affiliate networks. Get started today, and find out just how easy it can be to start earning money when you sell books online.


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