Are you looking for the best way to get the word out about your brand on a small budget? You don’t have to have access to a large startup investment fund to get your software marketing push underway; you just need a working knowledge of tools and services with which you may not be familiar. Before you invest what money you have into prepaid advertising, take some time to explore your options. You may be surprised to find that the key to success just might be the bloggers and social media figures you’re already following.

Bloggers, Internet Personalities and Software Marketing

Have you ever watched a video posted by your favorite vlogger, read a blog post or seen social media posts mentioning specific products? Chances are, that web personality was a marketing affiliate. In exchange for their promotion, they’re automatically paid a small portion of the proceeds from each sale generated by a specialized URL. Affiliate networks connect marketers and content creators, helping merchants reach new audiences while benefitting both parties. By taking advantage of these software marketing tactics, you’re able to access effective marketing with no upfront investment and no financial risk.

Prepaid advertising, from banner ads to sponsored social media posts, are expensive. You pay for these ads up front, with no guarantee your target audience will give them a second glance. Whether they result in a sale or your would-be customers scroll right past them, you spend the same amount of money. For many merchants just beginning their journeys in online sales, this is the single most effective and efficient way of boosting the signal without breaking the bank.

Combining Powerful Sales Tools and Software Marketing

Adding another system to your business model can make things unnecessarily cumbersome and inefficient. Streamlining your entire sales process, from payment processing and content delivery to file hosting and affiliate networks, makes it much easier to manage your new business venture. High-end eCommerce platforms allow you to not only save money on more effective marketing while integrating sales tools; they also make it easy to skip large investments in custom sales websites. With services like PayLoadz.com, you’re able to copy and paste simple HTML links into free blog sites, cost-effective DIY template sites and even social media posts. Everything is managed from a central location, giving you one service to manage and oversee.

Start your software marketing campaign off on the right foot. Connect with web personalities who have the reach and the motivation to help your business become successful. Build a strong foundation for long-lasting success, and get your software out into the world. Today could be the first step on a rewarding journey to financial freedom!