How Self-Publishing Can Jump Start Your Career


Do you have dreams of becoming a successful author? Thanks to the power of the Internet and the increasing popularity of self-publishing, you can do just that by selling your work online. Whether you’re a novelist or a writer of non-fiction, self-publishing your next book can help you to make money, gain popularity and establish yourself as a successful author without the assistance of a major publisher.

What Kind of Books Can I Sell?

In short, any kind. There are millions of book lovers around the world, each with a style they prefer. This allows you to play to your strengths, and gives you an enormous amount of freedom over the content you produce. When you choose self-publishing over shopping a manuscript to agents and publishing houses, you’re able to pander to your audience, not your publisher. Consider your personal area of expertise, along with the needs and desires of your target audience. Become a writer of romances, technical manuals and everything in between.

What Do I Need to Consider Before Self-Publishing?

While you can turn your self-publishing project into a successful business venture, there are some things you’ll need to consider in order to turn a profit. Before you start selling your finished product, these are a few of the things you’ll need to consider:

  • File Formats – The popularity of self-publishing and ebook sales can be traced back to the similar surge in e-reader device sales. These days, bookworms are able to carry hundreds or even thousands of books on one device. There are several popular brands of e-reader devices, and most support a different file format. This means you’ll need to offer your ebook in a variety of formats so each of your customers is able to easily add it to their favorite device.
  • Content Delivery – How will your customers access their new ebook after a purchase has been completed? Unless you plan to sit by your computer around the clock in order to send out download links manually, you’ll need to find a method of delivery. Instant access to purchased ebooks is an important part of the overall customer experience, so it’s wise to consider a content delivery service for quick, easy downloads.
  • Payment Processing – How are you planning to collect the proceeds of each sale? Popular payment processing options like PayPal and Google Wallet are so widely used for one primary reason: they offer the customer a level of protection. Therefore, you’re likely to have more sales success when you’re able to accept payment through such venues.
  • Marketing –In order to sell your ebooks through self-publishing, you’ll have to make your target audience aware of its existence. Social media is a great way to spread the word about your book, but you may also want to consider things like affiliate marketing, in which an affiliate makes a percentage of each sale they generate for your book.

Finding the Right Sales Platform

Aspiring authors can handle most of their self-publishing concerns with one solution: a high-end content delivery service like These sites offer hosting of your content, payment processing through the most recognizable names online and instant delivery of your content to a paying customer. PayLoadz also offers affiliate marketing programs, which make it easy to bolster your promotional efforts. You can link sales pages to your personal website, allowing it to become a portal for selling your work. Before you know it, you can turn a tidy profit and increase your personal brand.


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