Bundles are one of the easiest ways to increase average order value without creating a brand-new product from scratch. You package related items together and price the bundle below the total of buying each item individually.
When bundles work best
- Your products solve adjacent problems for the same buyer
- You have multiple templates/assets that fit one workflow
- You want an upsell without adding complexity to delivery
How to build a bundle (fast)
- Pick 3–10 related items that belong together
- Create a “start here” guide so buyers know what to do first
- Offer a clear savings message (e.g., “Save 30% vs buying individually”)
Delivery tip
Bundle files into a ZIP and include a simple folder structure so buyers can find what they need quickly.
Ready to sell a bundle?
Create a Payloadz account to upload your files, generate purchase links, and deliver bundles automatically after purchase.