Crafters: Make Money with Information Products

Where To Sell Books

You know your crafting addiction can be an expensive hobby, but do you know it can also be a lucrative source of income? You don’t have to sell the things you create; in fact, digital business models make it easier to start a business with minimal overhead and startup capital. Selling eBooks, how-to videos and other information products is one of the single most effective and efficient ways to turn your drive to create into a paycheck. What many potentially successful content creators don’t realize is just how easy it can be to get a new business up and running in the digital sphere. If you take the time to explore all your sales management options, you may be surprised by just how accessible digital business ownership is.

What are Information Products?

While there’s no single format to define the term “information products,” they’re still relatively easy to label. These are any type of digital product designed to share knowledge or information with consumers. As a crafter, you’re able to choose any format you can imagine to convey your information. Confident in front of a camera? Create a series of instructional videos to sell online. Turn your knowledge into a how-to eBook, craft an audio book or start a paid podcast. You’re free to choose the format which best suits your strengths and the system you’re trying to teach. Offer knitting patterns on an individual basis, or combine your original designs into a PDF. Let your creativity take control, and you may be surprised by just how many ways you can monetize your knowledge base.

Selling Information Products on a Small Budget

Unless you’re fortunate enough to have a substantial amount of startup capital at your disposal, financing your new business venture is likely to be a concern. A professional website alone can run into the thousands, and this doesn’t even begin to cover your marketing budget. In fact, financing is one of the most common reasons why promising content creators never bring their products to market. What many don’t realize is that there is an easy, efficient and inexpensive way to launch an information products venture.

Dedicated eCommerce platforms like combine everything you need to start and maintain your business under a single virtual roof. You’re able to access reliable and trusted payment processing through systems like Google Wallet and PayPal, secure file hosting and automated content delivery to ensure your customers instant access to their purchased information products. Best of all, you’re able to dispense with the expensive personal website in favor of free blog sites and social media profiles, or low-cost template sites you build yourself. By giving you access to a built-in affiliate marketing network, a high-quality eCommerce platform also eliminates the need for a marketing budget. Get started today, and find out just how easy it can be to launch your information products empire.

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