Does the idea of selling pictures through a microstock site leave you looking for a better solution? These sites can be a useful tool for photographers just starting their careers, but are also a bit restrictive for entrepreneurs with an independent streak. When you want to set your own prices, manage your own usage rights and control every aspect of your brand, running your own web store is the best choice. It’s also less expensive and labor-intensive than you imagine. When you build a streamlined and efficient system around the right service providers and tool sets, you’re able to make your own rules. Best of all, you don’t need a small fortune to invest in your startup. You can be ready for launch in a matter of hours on a tiny budget; you just have to know where to look.
The Trick to Selling Pictures on a Small Budget
You don’t have to be ready to pour thousands of dollars into your online sales venture in order to be successful when it comes to selling pictures. In fact, you should shoot for spending as little as possible to get things up and running. The more you spend, the longer it will take you to break even, let alone reach profitability. You could sell pictures at a steady rate for months before you even recoup the cost of a custom website built by a professional, not to mention the cost of file hosting, credit card processing and order fulfillment automation.
This is where a dedicated eCommerce platform becomes a game changer. You can start your business with an inexpensive template site you build yourself, or you can take advantage of free blog site options and social media profiles. Working with a system like PayLoadz.com also puts the power of recognized, trusted payment processing systems within reach by seamlessly integrating PayPal and Google Wallet. Your files are hosted securely, and orders are automatically fulfilled to allow your customers instant access to the files they’ve purchased. Selling pictures is easy, inexpensive and quickly becomes profitable when you partner with the right service providers.
Selling Pictures By Reaching More Customers
No matter how compelling your content, you will not be able to reach your full potential as an online merchant selling pictures if you’re not able to appeal to customers beyond your organic reach. Your immediate circle is only a tiny fraction of your target audience, and even your extended network is inherently limited. To break through the barrier, you need to invest in targeted marketing. Since your goal is to keep costs low and reach early profitability, gambling with your marketing budget is a risky proposition. You’ll have to pay for sponsored social media posts and banner ads before they go live, so the money is spent regardless of how effective your campaign becomes.
Built in to better eCommerce platforms are zero-risk, low-cost systems designed to help you reach more customers without spending substantial amounts of money. Affiliate networks connect you with marketers who work to promote your products because they only get paid when they make a sale for you. By combining powerful marketing with exceptional tools, an eCommerce provider can help you become successful while maintaining your independence. Start selling pictures in your own web store today, and make your dreams a reality.