Are you ready to take the literary world by storm with your work? More importantly, are you ready to take the right steps to protect your brand and books? Publish through traditional systems, and you’re likely to find yourself earning mere pennies from each sale while surrendering creative control over to a team of editors, publishers and agents. Fortunately, there’s a better way. When you choose the right tools and services from the beginning, you’re able to become your own publisher. You can sell books directly to your reader base through your own inexpensive and efficient web store, skipping the traditional publishers and the proprietary eReader device marketplaces.
Format Digital Books, Publish in eBook Formats
There are a number of eReader devices and apps on the market, so it’s important for new merchants to understand methods of reaching the widest audience. If you choose a proprietary eReader device marketplace, for instance, you’re likely to find exlusivity agreements which prevent you from using other avenues to sell your books. Publish your own work in a number of formats to sell in your very own web store, however, and there are no restrictions. You’re able to sell products to customers across the board, no matter which device they own. All you need is to learn how to create files in formats compatible with a number of different systems, then learn how to sell them in your own web store. This is where a high-end eCommerce platform becomes your most valuable tool.
Services like PayLoadz.com are designed with the needs of today’s online merchant in mind. Your files are hosted securely, and automatically delivered to your customers immediately upon completion of a transaction. Payments are processed through names both you and your customers can trust, like PayPal and Google Wallet. You never have to worry about missing a sales alert, delaying delivery or damaging your reputation for customer service due to human error. Your streamlined and efficient system will even allow you to skip the expensive professional website, allowing you to turn a free blog site or a simple, inexpensive template site into a sales portal.
Selling Books: Publish, Market and Promote
Once you’ve secured a comprehensive sales system, it’s time to start thinking about marketing. After all, you can’t make a sale if no one knows about your brand. Prepaid advertising is expensive, and it’s not guaranteed to work. Investing in banner ads and sponsored social media posts has the potential to gain some exposure for your brand, but those ads may also be largely ignored. Regardless of their effectiveness, though, you’ll still spend the same amount of money.
What if there were a way to secure marketing you only pay for when it works? With affiliate networks, this is exactly the case. You’ll be connected with marketers who only get paid when they generate a sale for you, so you never have to gamble with your marketing budget. Best of all, affiliate networks are built in to the best eCommerce platforms. Sell your books. Publish, market and promote them independently, and find out just how easy success can be.